Small Business Big Marketing
Marketing Made Simple
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227 – How to earn a million dollars by 30, then become a globally successful speaker, along the way reveal your darkest secret on a TEDx stage and launch a hugely popular online TV show. Kirsty Spraggon has done just that!
At the ripe old age of 27, my guest Kirsty ...
At the ripe old age of 27, my guest Kirsty Spraggon earned a lazy $1,000,000 in real estate commissions in the sleepy hollow of Perth, Western Australia. In fact, she was ranked in the top 1% of RE/Max agents globally. 121,000 of them. No mean feat! Now,
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226 – How to run your business with passion and purpose with Mr Passionate himself, Keith Abraham
Do you want to do what you love and love ...
Do you want to do what you love and love what you do? Would you love to live with passion and purpose? Well today I'm joined by Keith Abraham (AKA Mr Passionate), the world's leading authority on passionate performance and finding your why.
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225 – The secret to building customer loyalty is all about how you make them feel
No one is arguing that the way we do business ...
No one is arguing that the way we do business is changing, but in reality, perhaps it’s the customers who are changing and we are simply trying to keep up. In this episode of Funny Business, Griffo and I pull apart a famous quote by Maya Angelou that r...
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224 – Shiploads owner Ashley Wilson shares how he’s built a discount variety store empire through a clever discounting pricing strategy, and he’s only just begun!
Having a discounting pricing strategy is one thing. Making it ...
Having a discounting pricing strategy is one thing. Making it work and turning it in to an unbelievably successful business is another. That's what today's guest, Ashley Wilson of Shiploads discount variety store in Tasmania has done. -
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223 – How to get free publicity, with Telstra Young Business Woman of the Year, Tina Tower
Tina Tower of Begin Bright is the Telstra Young Business ...
Tina Tower of Begin Bright is the Telstra Young Business Woman of the Year 2014. And for very good reason. She's the founder of an amazing school readiness and primary school learning franchise, and is on her way to building an empire that's making a d...
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222 – How to thrive when those around you aren’t with Darren Finkelstein AKA The Boat Guy
This guy's a fantastic small business marketer. So fantastic I ...
This guy's a fantastic small business marketer. So fantastic I had to invite him back for a third fireside chat! - Darren Finkelstein (now AKA The Boat Guy) co-owns St.Kilda Boat Sales - a small boating business in Melbourne,
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221 – How to turn an idea in to a business with Mavericks Laces Luke Schoknecht
Mavericks Laces co-founder Luke Schoknecht shares exactly how to launch ...
Mavericks Laces co-founder Luke Schoknecht shares exactly how to launch a product from scratch. Graphic designer by day, Luke and his business brand consultant partner decided they needed a product of their own which would allow them to walk their talk...
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220 – How to market a product no-one thinks they need with Bart Atherinos from Innie.
Marketing can be tough at the best of times. So ...
Marketing can be tough at the best of times. So imagine marketing a product that no-one thinks they need. And in fact, that they don't even know they have a need for. That's is the challenge faced by today's guest - Bart Atherinos from Innie - a clever...
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219 – How to follow your passion with Steve Hui of ‘I Fly Flat’ – the world’s only points optimisation business
Do you love the idea of flying first class? Business ...
Do you love the idea of flying first class? Business class? Or as today's guest, Steve Hui (tweet him here) calls it flying flat? Who doesn't! Now known as the points whisperer, Steve is another cubicle escapee who's made the leap in to small business ...
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218 – Who Gives A Crap. Not a question, but a toilet paper that’s saving the world. Listen in for some marketing nuggets ;)
Imagine selling toilet paper online using a subscription-based pricing model. ...
Imagine selling toilet paper online using a subscription-based pricing model. Oh, and calling it Who Gives A Crap. Oh, and sitting on a toilet for 50-hours to raise $50,000 in crowd-funding donations resulting in some permanent muscle damage. Oh yeah,
