I Help Salons
The podcast with the self appointed mission of looking at the internet from a salon owner's point of view. We tackle getting your website setup, building onto it with social media and then using them to attract new customers and engage your current ones.
Visit Show Website http://ihelpsalons.com/Recently Aired
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Mobile Surpasses Desktop For The First Time. So What? | IHS 101
According to Google, searches from mobile devices have surpassed those ...
According to Google, searches from mobile devices have surpassed those from desktops and laptops for the first time in their history. - In this episode we revisit our conversation about mobile ready websites and try to answer the question,
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A Funny Thing Happened on the Way to Episode 100 | IHS 100
In this episode we talk a bit about reaching the ...
In this episode we talk a bit about reaching the Episode 100 milestone, the latest WordPress update and the reason I've been away from the microphone for the previous few weeks. - The funniest thing about getting to Episode 100 is that although I'...
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Google Analytics for Salon Websites Part 3 | IHS 099
In this final look at Google Analytics, we dig into ...
In this final look at Google Analytics, we dig into Goals and Events, or as I refer to them, the meat of the matter. This is where we figure out if your website is performing or not. And if not, what needs to be fixed so that it does.
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Google Analytics for Salon Websites Part 2 IHS 098
In This Episode: When Yahoo killed off its Smush-It service, ...
In This Episode: When Yahoo killed off its Smush-It service, it broke one of my favorite plugins. Pam Hannam stops by to talk about why she created BeaSuccessfulHairDesigner.com and we discuss how to use "Views" to pull usable information from Google A...
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Google Analytics for Salon Websites Part 1| IHS 097
The most important thing you need to understand about Google ...
The most important thing you need to understand about Google Analytics is that when used properly it can help get the right people to your website. By the right people, I mean people who can actually become your customers.
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Get Ready for Google’s Newest Mobile Push | IHS 096
Google's upping the ante on mobile friendliness. As web usage ...
Google's upping the ante on mobile friendliness. As web usage becomes more and more mobile oriented, Google is working to stay ahead of the game. The most recent agenda change will reward sites it sees as "mobile friendly" with better search rankings.
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A Blogging Tip for Stylists Who Hate to Type | IHS 095
Hair salon blogging may be powerful marketing but typing can ...
Hair salon blogging may be powerful marketing but typing can be is pretty tedious. If you're all thumbs at the keyboard, creating content may be more aggravation than you bargained for. In this episode I share my favorite technique for taking the pain...
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Content Creation for Salon Marketing | IHS 094
In this episode, we take a few minutes to illustrate ...
In this episode, we take a few minutes to illustrate how easy it is to come up with topics that can easily be turned into content for your website. - Like it or not, if you're serious about using your website to attract new customers,
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Salon Buyer Persona And Your Website Content | IHS 093
Salon buyer persona is an odd phrase, especially when you ...
Salon buyer persona is an odd phrase, especially when you hear it for the first time. But if you're serious about turning your website into a lead generator, you'll want to get acquainted with it. Those three words actually holds the key to whether yo...
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Making Sense of Salon Internet Marketing | IHS 092
For many stylists and salon owners, salon internet marketing is ...
For many stylists and salon owners, salon internet marketing is nothing short of frustrating. Do I need a website or is Facebook my best choice? And where does Yelp fit in? Knowing how to set all of this up let alone use them dooms quite a few small op...