INSEAD Knowledgecast
Updates on cutting edge research and innovations in teaching from the faculty of INSEAD Subscribe now for free access! http://knowledge.insead.edu/home.cfm Subscribe now, it's free!
Visit Show Website http://knowledge.insead.edu/home...Recently Aired
-
HD
Special edition:OBSERVING THE CRISIS IN HAITI: INSEAD Professors Track Quality of Response
INSEAD Professor Luk Van Wassenhove, head of INSEAD's Social Innovation ...
INSEAD Professor Luk Van Wassenhove, head of INSEAD's Social Innovation Center, and Program Director Rolando Tomasini, have been monitoring the crisis in Haiti since the 7.1 earthquake struck Tuesday, including being in touch with relevant NGO's, companies, and governments who are providing aid and support to the victims and the country. In this first of several ongoing updates (taped 15 January in on campus in Fontainebleau, France), the team looks at the status of relief efforts, from the vantage point of their decade of research into humanitarian logistics.
-
HD
87: Visual equity: being front and centre increases sales
INSEAD marketing professor Pierre Chandon argues that how and where ...
INSEAD marketing professor Pierre Chandon argues that how and where products are shelved overrides any marketing and advertising campaign, because location is everything.
-
HD
86: The innovator's DNA
INSEAD professor Hal Gregersen reveals in a new study what ...
INSEAD professor Hal Gregersen reveals in a new study what key skills are needed to develop innovative and creative entrepreneurs.
-
HD
85: Welcome, ‘Stateholder’
In light of the amount of government capital injected into ...
In light of the amount of government capital injected into the so-called "private economy" since mid-2008, INSEAD Professor Ludo Van der Heyden hails the emergence of the new 'stateholder'.
-
HD
84: The MBA oath debate
INSEAD professors Craig Smith and Theo Vermaelen face off on ...
INSEAD professors Craig Smith and Theo Vermaelen face off on whether MBA students should take an oath in the first place.
-
HD
83: A new world order: the rise of China and the decline of the West
While many are talking about the notion of a shift ...
While many are talking about the notion of a shift in power from West to East, a book by Martin Jacques takes this further by proclaiming that China will not only thrive in the 21st century, but will do so at the expense of the US.
-
HD
82: Viral marketing: tell a woman?
Traditional marketing wisdom has it that if you want to ...
Traditional marketing wisdom has it that if you want to use “word of mouth” you’d better be sure the people doing the talking are knowledgeable about the product. But a large-scale field experiment on viral marketing puts paid to that age-old concept.
-
HD
81: In the world of banking, does size matter?
INSEAD banking and finance professor Jean Dermine shares insights from ...
INSEAD banking and finance professor Jean Dermine shares insights from his new book, 'Bank Valuation and Value-Based Management', and the collapse of Lehman Brothers one year later.
-
HD
Special coverage: Celebrating 50 years of action
“Are you actually planning to turn a national palace into ...
“Are you actually planning to turn a national palace into a private business school?” a shocked French official asked of Olivier Giscard d’Estaing some 50 years ago when one of the key founders of INSEAD asked permission to use the Chateau of Fontainebleau as a home base for the school. “No,” replied Giscard d’Estaing. “We are talking about the art of management, which will attract Europe’s business elites to France.”
-
HD
80:Powering the economic growth engine
INSEAD's Robert Ayres and Ben Warr talk about why we ...
INSEAD's Robert Ayres and Ben Warr talk about why we cannot underestimate the importance of energy, as it has become the premier economic driver of growth of today.